How Many Emails Do Most Events Send Per Week?

According to our survey with Emma, 30% of event creators send four to five emails per event: 29% send the most emails in the month leading up to their event.

43% send an email a week during that period.

25% of event creators send three emails in total to promote each event.

How many marketing emails can I send per week?

But how often is too often? According to Direct Marketing Association’s National Client Email report, most marketers (35 percent) send two to three emails a month. Nine percent of marketers send six to eight emails a month, and 19 percent send just one email a month.

How often should you send email blasts?

A good approach could be to send emails twice a month and then up it to weekly. If you’ve got great content, or ever-changing offers, or regular promotions, then consider sending emails two to three times a week. Be sure to monitor these campaigns.

What is the best time of day to send a mass email?

As a general rule, emails were more likely to be opened during normal business hours, from 8AM-5PM, with the peak time being 10AM. WordStream’s data showed 8-9AM, specifically on Thursdays, had the highest open rate. Our data at OptinMonster shows that our best time for opens is 11AM EST.

How many sales emails should I send per day?

Salespeople send an average of 4 messages per day.

When you count email, calls, voicemails, and social touches, the average salesperson sends around 100 messages a day.

What is the best frequency for email marketing?

The top four choices in order from most to least were: “At least monthly,” “At least weekly,” “weekly,” and “monthly”. Weekly emails are so effective that this is most common with marketers. Monthly emails can be effective, too.

When should you send marketing emails?

According to these studies, prioritize your send days in this order:

  • Tuesday: This is hands down the #1 best day to send emails according to the majority of the data from these studies.
  • Thursday: If you send two emails a week, choose Thursday for your second day.

How often should nonprofits send emails?

According to this 2016 Communications Trends report, 41% of nonprofits send email newsletters less often than once per month. This means they send somewhere between 0 – 11 emails per year.

How do you create a successful email marketing campaign?

How to Run a Successful Email Marketing Campaign (Step by Step)

  1. Build a Targeted Email List. The most successful email marketing campaigns start with an email list full of qualified leads that are interested in what you have to offer.
  2. Know Your Goals.
  3. Understand Email Types.
  4. Know Your Audience.
  5. Use Technology Wisely.
  6. Create Great Optins.
  7. Plan Emails and Followups.
  8. Craft Your Subject Line.

Can I send marketing emails to my customers?

You can talk to your customers about this. Phew. Here’s the but you cannot send them marketing email. This is a different process and to make things more complicated, the rules around sending marketing emails are defined in the ePrivacy Directive.

Is it OK to send an email late at night?

Unless the email is an emergency and you actually have people waiting to hear back from you, then I advise you hold off on it till the next day. It’s also OK to send it if your colleague lives in a different time zone where it’s daytime to your night. Here are reasons against sending late-night work emails: 1.

What is a good open rate for email?

A good email open rate meets the average, which is 37% across 28 industries and a sampling of 25 million emails. Depending on your audience and product, however, a good open rate might be well above or below this average. In the construction industry, for example, the average email open rate is 45%.

Should you send emails on the weekend?

3 Sales Emails You Should Never Send Over the Weekend. As a rule, salespeople should never call or email outside normal business hours — before 8:00 a.m. or after 6:00 p.m.. When sending emails over the weekend, it’s likely you’re the only one on the job.

How many cold emails should I send?

You don’t want to look like spam, otherwise other emails that you send could be blocked and that’s no good. The rule is no more than 200 cold emails per day should be sent.

How many follow up emails should I send?

Sending a follow-up email every day doesn’t show you have gumption or passion—it shows you don’t respect a person’s time. The general rule of thumb is to give at least a week before following up.

How many emails does the average person receive per day?

121 emails

How often should I send newsletters?

On average, the best frequency for newsletters are no more than twice a week and at least once a month. In fact, more and more consumers want to receive emails from brands.

What are the most frequent uses for email automation are?

These are the few most common and mostly used features in Marketing Automation.


What is email fatigue?

Email fatigue occurs when buyers get tired of email. They start to ignore messages, then delete, unsubscribe or send to spam. Direct marketing veteran Dave Lewis points out that “Email fatigue is the result of two things: mailing irrelevant content and mailing at too frequent a cadence.”